The Rainmaker Institute Launches Business Development for Law Firms Magazine "The Rainmaker Advisor"

The Rainmaker Institute is delighted to announce the launch of its inaugural issue of The Rainmaker Advisor magazine. This revolutionary, one-of-a- kind legal marketing manual will be unveiled at the Los Angeles LegalTech Trade Show. The Rainmaker Advisor will provide insightful Power Principles for marketing Small and Solo Law Practices.

Each issue will feature a specific law firm marketing theme. The principles readers will uncover in this quality print magazine will be practical techniques of proven value with wide applicability. These attorney marketing techniques can be used successfully by the Solo Practitioner, or the Small Law practice.

Articles in the first issue will include:

Feature Article:   “4 Secret Strategies of Law Firm Marketing: How Top Attorneys Use These Hidden Practices to Fill Their Law Practice

Seven Steps for Using LinkedIn.com as a Business Development Magnet

By Raymond “Chip” Lambert

Chip is CEO of Network2Networth and a Business Development expert who works exclusively with seasoned professionals to leverage their existing relationships and catapult them into the business they truly want. This article provides beneficial techniques that attorneys can follow. Attorneys should implement these tips in their legal marketing plan.    

Each and every issue will contain tips, techniques and insights (as well as disclosures of closely guarded secrets) of law firm marketing strategies. The magazine will provide many resources you can access online, as well as on some bonus CD/DVD’s, which will be made available – as well as a host of other bonuses. Click here to sign up for your free copy today! 

Las Vegas Rainmaker Retreat Exceeds Expectations!

Our latest Rainmaker Retreat has just ended; yet, the positive feedback is already coming in from around the country. Attended by solo and small law firm practitioners, we are pleased to report that attendance surpassed even our highest expectations.

As word spreads about the incredible Rainmaker Retreat and our Rainmaker Legal Marketing System, the larger our seminars have become – and we could not be more pleased.

 

The attendees at Treasure Island Hotel, Las Vegas, NE, this past weekend (July 25-26) all had a couple of things in common:

  • They came with expectations of learning how to take legal marketing to the next level
  • They left with specific guidelines and tips instructing them how to do just that and so much more!

Law firm marketing seminars included:

  • Developing, Marketing and Hosting Public and Private Seminars
  • Creating Low Cost Information Products to Promote your Firm
  • Passive vs. Active Legal Marketing
  • Creating a Profile of Your Ideal Target Market
  • Legal Marketing to Current and Former Clients
  • Generating Repeat Business
  • Training your Staff to Manage your Legal Marketing Campaigns

Every legal marketing session included built-in Action Steps and Action Groups which enabled attendees to put these strategies and techniques into practice.   Just two days after the end of our latest Rainmaker Retreat, we are being bombarded with emails and phone calls from attendees who are already using these successful strategies and are eager to put more of them into action.

FREE 60-Minute Audio Recording & Workbook: The Virtual Rainmaker Legal Marketing System

The Rainmaker Institute, the Nation’s Largest Law Firm Marketing Provider, is pleased to offer you the opportunity to experience The Virtual Rainmaker Legal Marketing System, ($97 Value) at absolutely no cost to you. If you are one of the many small or solo law practitioners ready to take your law firm’s marketing to a higher level, this is an opportunity you simply cannot afford to pass-up.  

Attorneys are working harder and the legal profession is evolving more rapidly than ever before. Technology, a surge in competition and consumerism are making it more and more difficult for firms like yours to prosper. Over the past decade it has become significantly more difficult for law firms of all sizes to find and keep new clients. As an industry, we must face the facts; old law firm marketing techniques are no longer doing the job. Basically, you have two choices:

  1. Take action and re-engineer your practice

                          OR

  1. Ignore the facts and risk your future

Small and solo law practitioners, who want to leverage technology to automate and simplify their practices – while increasing their bottom line, will find the help they are looking for in The Virtual Rainmaker Legal Marketing System. More than 6,000 attorneys across the country are already using these proven law firm marketing techniques and are achieving far more than they ever dreamed was possible. If you are ready to learn how to land more and better clients and create a financially successful and personally satisfying legal practice, you are ready to take advantage of this amazing offer. Simply click here to receive your FREE 60-Minute Audio Recording and Workbook of this power-packed expert training session.

Join us In Las Vegas - July 25-26 at our Rainmaker Retreat

If you have not registered yet for our two-day legal marketing “boot-camp”, there is still time to do so. Join law firm marketing experts and your fellow attorneys for our Rainmaker Retreat – which will be held at the Treasure Island Hotel.

If you are struggling to build your legal practice or want to learn a proven law firm marketing system, you owe it to yourself to attend the Rainmaker Retreat. More than 6,000 attorneys from hundreds of law firms across the country have discovered how to generate more referrals and find new clients fast by applying our Rainmaker System.

This is what attendees of the Retreat have had to say:

“It has taken me 30 years of trial & error to learn many of the techniques that I learned in 1 evening! This is an incredibly focused and practical seminar.”

—Michael Pfiefer, Esq,. Managing Partner (Santa Ana, CA)

“This program presents a clear and compelling path to legal marketing success. These tips on "making rain" will leave you needing an umbrella wherever you go!”

                                                 —Jonathan Pink, JD, Partner (Costa Mesa, CA)

These are just a few of the things you will learn:

  • 5 Proven Legal Marketing Strategies to Get More Attention, Command More Respect and Charge Higher Fees
  • How to Ethically Position Yourself as a Specialist in your Area
  • How to Avoid the Most Deadly Mistake Attorneys Make in Law Firm Marketing

Don’t miss out on the opportunity to put your firm on the path to greater success; register today to reserve your place at the Rainmaker Retreat.

More Proven Law Marketing Strategies to Attract Your Ideal Target Market

There are a number of things you simply cannot know too much about; that certainly applies to learning legal marketing strategies to attract your Ideal Target Market (ITM).  The more legal marketing techniques you are familiar with, the more you can use to attract the most qualified clients.

 

Many legal professionals skip this critical first step in their legal marketing plan and then wonder why they are not successful.    It is simple to understand why they may fail; if you don’t know who you are most likely to sell to, how can you expect to sell anything?   Some attorneys feel the process of identifying ITM is just too time-consuming.   The process does not have to be overly time-consuming; not if you follow professional (proven successful) advice.

 

Utilize these law marketing strategies when setting out to attract your ITM:

 

  1. Don’t overlook the obvious; use referrals to your advantage.  Ask existing clients, family, friends and business partners to refer potential clients whom they feel can benefit from your services.
  2. Develop and implement public presentations to reach your ITM.  Legal marketing techniques which include conducting specific seminars/workshops will attract those companies or individuals who are interested in what you have to offer – your ITM.
  3. Become an expert about your own firm; use public relations to reach your ITM via news or magazine articles and through television interviews.

 

Employing these three critical law firm marketing strategies will attract the ITM which will lead you to profitable clients and to increased business development at a surprising rate.

 

 

WHAT YOU LEARN IN 'VEGAS' WON'T STAY IN 'VEGAS'!!

ATTEND OUR 2-DAY ‘BOOT CAMP’; FOCUSED ON LAW FIRM MARKETING FOR LAWYERS

I am excited to announce the date of our next Rainmaker Retreat: July 25-26, 2008!  Come join us at the Treasure Island Hotel and prepare to take your law firm to the next level. Register today to reserve your space and begin to chart the course to an incredibly successful future.

This two-day, power-packed event has been designed to assist small law firms and solo practitioners to grow their practices through learning and implementing Rainmaker’s proven law firm marketing strategies. More than 6,000 attorneys are already employing our legal marketing techniques and reaping the benefits.

Among the many things you will take away from this event:

  • Step-by-step guidance in finding the best, most strategic referral partners
  • How to cut costs by eliminating ineffective law firm marketing strategies
  • Create a ‘Master Plan’ to guide your firm’s growth through marketing for lawyers
  • How to focus your time, energy and dollars on the most law firm effective marketing techniques designed specifically for small and solo law firms
  • Five proven strategies to get more attention, command more respect and charge higher fees
  • Leveraging the Internet to create the most “buzz” on marketing for attorneys
  • How to create a steady stream of new referrals by marketing for lawyers
  • Learn to set your firm apart from your competitors

Each day is filled with sessions (with built-in Action Steps and Action Groups) to guide you in putting these strategies into practice immediately. You will leave Las Vegas with a specific plan – uniquely suited to you and your firm – that will help you to create a successful and highly-satisfying legal practice!