"The Staples Experience" and Marketing for Lawyers
Staples, the mega office-supply store, sponsored a contest in 2004. Called “Invention Quest”, the winner received $25,000 and a license from Staples, which offered the winner’s clever invention under the Staples brand name. The winning invention was selected because Jevin Eagle, senior V.P. for Staples brands says.” We aren’t looking for general ideas, but specific ideas that are developed to the point where we can see the products advantages and why it is better than products currently on the market”.
The Rainmaker Institute – Attorney marketing by the nation’s largest law firm marketing provider specializing in small law firms, feels exactly the same way. The success of our legal marketing is based upon offering the best products and services including:
- Specific guidelines for business development for law firms
- Cutting-edge legal marketing strategies to create a successful law firm
- Customized law firm marketing seminars to meet individual firm’s needs
- More than 20 of the largest state and local bar associations have sponsored our live law firm marketing seminars and Rainmaker Retreats to their members
- Proven legal marketing strategies to attract your Ideal Target Market
- Proven law firm marketing system for landing more and better clients
- Effective legal marketing tools and how to use them to your best advantage
- Tips on how to demonstrate your services – a crucial component of any successful marketing for lawyers
Since 1999, we have helped more than 6,000 attorneys create successful and sustainable law practices. We look forward to working with you in the near future.
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